Wednesday, June 25, 2014

Why are women always saying sorry?

This commercial began with familiar  moments of women apologizing unnecessarily. They went through a series of scenes from women at work, to in a relationship, to an interaction with a stranger. Then it displayed the question at hand - Why are women always apologizing? I think the ad is very effective in that it portays a common truth in life and brings it all back to the brand, P&G to empower women. I find it very positive. There was also a lot of diversity used in the ad. I can't think of anything I would want to change in this ad. 

http://www.forbes.com/sites/ruchikatulshyan/2014/06/18/why-are-women-always-apologizing/

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